Job Description
We are looking for a copywriter to join our marketing team and help us produce high-quality copy for our marketing outreach campaigns. You will be required to produce creative and attractive copies which can drive the growth of our brands.
Skills:
- Excellent command of the English language and effective communication skills
- Conversational style writing
- Team player
- Can work independently and with a highly collaborative team
- 1-4 years of experience in a similar role
Responsibilities:
- Write clear, creative, and attractive copies for marketing and sales outreach initiatives of Machintel and the company brands.
- Marketing copy to include email messages (direct and HTML)
- Edit and proofread copies when required.
- Use SEO tools and principles to ensure maximum reach of the copy.
- Source images and information for content.
- Conduct extensive research on market and consumer behavior.
- Stay well read on the current market trends.
- Collaborate with PR, designers, and colleagues on marketing projects.
- Adhere to the platform requirements and character limits for the paid marketing campaigns as per the respective platforms/tools – LinkedIn ads, Facebook ads, Twitter ads, Google ads etc
Qualification