Marketing Glossary - Media
Media
- Ad Bidding
- Ad Blockers
- Ad Campaigns
- Ad Context
- Ad Formats
- Ad Fraud
- Ad Marketplace
- Ad Quality
- Ad Spend
- Brand Safety
- Contextual Relevance
- Cost Per Impression (CPM)
- Cross-Promotion
- Ad Buying
- Ad Efficiency
- Ad Experience
- Ad Impressions
- Ad Insights
- Ad Inventory
- Ad Metrics
- Ad Networks
- Ad Optimization
- Ad Performance
- Ad Placement
- Ad Retargeting
- Ad Revenue
- Ad Scaling
- Ad Serving
- Ad Strategy
- Ad Targeting
- Ad Technology
- Ad Testing
- Ad Verification
- Ad Visibility
- Advertising Compliance
- Advertising Ecosystem
- Advertising Networks
- Advertising Platforms
- Advertising Strategy
- Analytics Dashboard
- Audience Analysis
- Audience Engagement
- Audience Insights
- Audience Segmentation
- Audience Targeting
- Behavioral Signals
- Bidirectional Encoder Representations from Transformers (BERT)
- Brand Advocacy
- Brand Alignment
- Brand Consistency
- Brand Content
- Brand Engagement
- Brand Exposure
- Brand Narrative
- Brand Positioning
- Brand Story
- Brand Storytelling
- Brand Voice
- CMS (Content Management System)
- Campaign Analytics
- Campaign Optimization
- Campaign Performance
- Content Aggregation
- Content Aggregators
- Content Amplification
- Content Analysis
- Content Analytics
- Content Audit
- Content Authority
- Content Calendar
- Content Classification
- Content Collaboration
- Content Curation
- Content Discovery
- Content Distribution
- Content Ecosystem
- Content Engagement
- Content Experience
- Content Framework
- Content Goals
- Content Governance
- Content Hub
- Content Innovation
- Content Integration
- Content Licensing
- Content Lifecycle
- Content Lifecycle Management
- Content Mapping
- Content Metrics
- Content Monetization
- Content Optimization
- Content Outreach
- Content Partnership
- Content Performance
- Content Personalization
- Content Planning
- Content Platforms
- Content Quality
- Content ROI
- Content Reach
- Content Relevance
- Content Republishing
- Content Repurposing
- Content Scaling
- Content Sharing
- Content Strategy
- Content Strategy Framework
- Content Syndication
- Content Targeting
- Content Themes
- Content Trends
- Content Value
- Content Velocity
- Contextual Segmentation
- Contextual Signals
- Conversion Funnel
- Convolutional Neural Networks (CNN)
- Creative Optimization
- Cross-Device Targeting
- Customer Insights
- Digital Advertising
- Digital Ecosystem
- Digital Footprint
- Digital Storytelling
- Display Ads
- Distribution Networks
- Editorial Guidelines
- Editorial Strategy
- Engagement Analysis
- Engagement Metrics
- Engagement Platforms
- Engagement Strategy
- Engagement Tactics
- GPT (Generative Pre-trained Transformer)
- Generative Adversarial Networks (GANs)
- Influencer Collaboration
- Interactive Ads
- Interactive Content
- Keyword Strategy
- Latent Dirichlet Allocation (LDA)
- Latent Semantic Analysis (LSA)
- Market Analysis
- Media Buying
- Mobile Advertising
- Multi-Platform Distribution
- Multimedia Content
- Narrative Arc
- Narrative Strategy
- Narrative Structure
- Native Advertising
- Performance Metrics
- Performance Tracking
- Persona Development
- Programmatic Buying
- Programmatic Ecosystem
- Publisher Revenue
- Publisher Sites
- ROI Measurement
- Repurposed Content
- Semantic Analysis
- Semantic Targeting
- Social Content
- Social Listening
- Story Arc
- Storytelling Techniques
- Strategic Content
- Strategic Narratives
- Style Transfer Algorithms
- Syndicated Content
- Syndication Channels
- TF-IDF (Term Frequency-Inverse Document Frequency)
- Third-Party Publishing
- Thought Pieces
- Topic Clusters
- User Generated Content
- User Intent
- Viewability Metrics
- Viral Content
- Visual Content
- Visual Identity
- Visual Storytelling
- Word2Vec